São Paulo, Brasil event

Location

São Paulo, Brasil

07 - 10 April 2025

Upcoming Summits

São Paulo, Brasil event

São Paulo, Brasil

07 - 10 April 2025

Manila, Philippines event

Manila, Philippines

01 - 04 June 2025

Agenda AIBC Americas

7 Apr
8 Apr
9 Apr
10 Apr
11 Apr

7th Apr

Clock Icon 00:00 - 23:00

DELEGATES ARRIVAL

Clock Icon 13:00 - 16:00

ACTIVITY

Open to Premium and Platinum ticket holders only.


Clock Icon 14:00 - 22:00

PRE-REGISTRATION

Canvas Bar & Restaurant - Hilton Morumbi

Beat the crowds and collect your badge early. Registration desks are open from 2 pm till 10 pm.

Clock Icon 17:00 - 18:30

INAUGURATION OF YOUTH EMPOWERMENT SPORTS SCHOOL IN SÃO PAULO BY SiGMA FOUNDATION

Youth Empowerment Sports School, Vila Prudente - SP

SiGMA Foundation, together with the highest echelons in Government, will be inaugurating a sports pavilion in a remote area in São Paulo aimed at empowering the youth community in the Favela through sport.

Clock Icon 18:00 - 22:00

DRINKS RECEPTION

Hilton Morumbi

Take the opportunity to kickstart expanding your networking after collecting your badge, and join other delegates at our drinks reception. Open to all ticket holders.

Clock Icon 19:30 - 22:30

iGATHERING DINNER

Armazem Terrace - Hilton Morumbi

Gather ’round for an evening of delectable delights and delightful company at our standing dinner, where flavors and conversations intertwine for a memorable culinary experience. Strictly by invitation and open to Premium and Platinum ticket holders.

Clock Icon 20:00 - 23:00

SiGMA AWARDS

Tokio Marine Hall

From outstanding influencers,
 to top operators and providers, the SiGMA Americas Awards highlights the creative projects and ideas that have reshaped the gaming and affiliate landscape. Join industry luminaries for an evening of celebration, networking, and entertainment. Strictly by invitation only and open to: platinum ticket holders, table sponsors, and paid seats.


Day 1 - 8th Apr

Clock Icon 09:00 - 18:00

EXHIBITION - DAY 1

Transamerica Expo Center

Known for its buzzing vibe, the expo is open to all ticket holders.

Clock Icon 10:00 - 16:15

CONFERENCE - AMERICAS 2025 - DAY 1

Transamerica Expo Center

Welcome to the Americas conference where industry leaders, visionaries, and innovators converge to explore the latest trends, exchange insights, and shape the future of gaming, affiliate marketing, and technology. Join us in exploring the forefront of innovation and navigating the boundless possibilities to redefine the landscape of these dynamic industries.

Itaim Stage

Clock Icon 11:00 - 11:05

Americas Opening Section
11:00 - 11:05 / Conference Opening - Itaim Stage

Clock Icon 11:05 - 16:15

Regulation and Compliance: The Post-Legal Framework iGaming Landscape - Day 1
11:05 - 11:45 / Panel - Compliance in Action: The Key to Effective Regulation in Brazil

Compliance has become a cornerstone for the successful implementation of regulation in Brazil's betting market. Experts will discuss strategies, challenges, and practical solutions to ensure adherence, transparency, and reliability in an increasingly regulated environment.

Roberto Armelin

Roberto Armelin

Chief ESG, Risk, and Compliance Officer

São Paulo Football Club

Raiana Falcão

Raiana Falcão

Deputy Secretary for Sanctioning Action at the Secretariat for Prizes and Betting

Ministry of Finance of Brazil

Jacqueline Favraud

Jacqueline Favraud

Legal & Regulatory Affairs

Sportingtech

Chantal Pillet

Chantal Pillet

Associate Managing Director

Kroll Associates

11:50 - 12:30 / Panel - The Path to Interministerial Cooperation in Advancing Regulation

How cooperation between ministries is key to effective regulation in Brazil's betting market. Experts will discuss challenges and opportunities of interministerial collaboration, highlighting its impact on transparency, legal certainty, and the sector's sustainable growth. 

Luiz Felipe Maia

Luiz Felipe Maia

Founding Partner

Maia Yoshiyasu Advogados

Giovanni Rocco Neto

Giovanni Rocco Neto

National Secretary of Sports Betting and Economic Development of Sports

Brazil Ministry of Sport

12:35 - 13:15 / Panel - Virtual Casinos and Fixed-Odds Betting: A Critical Analysis of Brazilian Regulation

A critical look at Brazilian regulation for virtual casinos and fixed-odds betting. The debate will address progress, challenges, enforcement, and crime prevention, including fraud and money laundering. Solutions to boost security and create a balanced, reliable market will be explored.

Luiz Felipe Maia

Luiz Felipe Maia

Founding Partner

Maia Yoshiyasu Advogados

Ana Bárbara Costa Teixeira

Ana Bárbara Costa Teixeira

Director of Government Relations

ABRAJOGO

Ricardo Andrade Saadi

Ricardo Andrade Saadi

Director of Investigation and Combat Against Organized Crime and Corruption

Brazilian Federal Police

Ingo Wolfgang Sarlet

Ingo Wolfgang Sarlet

Lawyer

Sarlet Lawyers

13:20 - 14:00 / Panel - The Power of Rules: Next Steps for Assertive Regulation

Assertive regulation strikes a balance between market growth and consumer protection. Experts will discuss necessary advancements, strategic adjustments, and how an effective approach can ensure a more transparent, secure, and competitive sector.

Luiz Felipe Santoro

Luiz Felipe Santoro

President

Games Commission - OAB SP (Brazilian Bar Association of São Paulo)

Pietro Cardia Lorenzoni

Pietro Cardia Lorenzoni

Lawyer

ANJL - Brazilian National Association of Games and Lotteries

José Francisco Cimino Manssur

José Francisco Cimino Manssur

Partner

Csmv Lawyers

Newton Cardoso Jr

Newton Cardoso Jr

Federal Deputy - Brazil

Simone Vicentini

Simone Vicentini

Partner

Vicentini Advisory

14:05 - 14:45 / Panel - Unravelling the Tax Complexity of Betting in Brazil

Brazil's betting tax landscape poses complex challenges. Experts will analyze rates, double taxation, bettor winnings, and the impact of these policies on market growth and sustainability. 

Ana Helena Karnas Hoefel Pamplona

Ana Helena Karnas Hoefel Pamplona

Founding Partner

AHP Law Firm

Udo Seckelmann

Udo Seckelmann

Head of Gambling & Crypto

Bichara and Motta Lawyers

Bárbara Teles

Bárbara Teles

Founder & Director

AMIG

Andréa Mussnich Barreto

Andréa Mussnich Barreto

General Coordination of Tax Affairs

Ministry of Finance of Brazil

Alexandre José de Paula Lima

Alexandre José de Paula Lima

Legal and Accounting Director

Gest Plan

14:50 - 15:30 / Panel - Gaming and Lottery Operations in Municipalities: Perspectives, Expectations, and Impacts

This panel brings together municipalities to discuss the operation of gaming and lotteries, addressing legislation, challenges, and financial and social impacts. Revenue expectations, regulation, and the use of funds for local development will be explored.

Edson Kikuchi

Edson Kikuchi

Senior Consultant

2S Consulting

15:35 - 16:15 / Panel - From Regulation to Certification: The Revolution of Standards in Online Gaming in Brazil

The regulation of iGaming in Brazil has revolutionized the certification and quality of online games. This panel discusses new standards of excellence, security, and transparency, as well as the challenges and advancements driving the sector's credibility and sustainable growth.

Francisco Petrônio de Oliveira

Francisco Petrônio de Oliveira

SEPPP - Executive Secretary of Public-Private Partnerships

Government of the State of Paraíba

Valter Delfraro

Valter Delfraro

Government Relations and Business Development Executive - Brazil

GLI - Gaming Laboratories International

Marzia Turrini

Marzia Turrini

President iGaming & Cybersecurity

BMM Testlabs

Jardins Stage

Clock Icon 10:00 - 10:55

Americas Opening Ceremony
10:00 - 10:05 / Official Opening

10:05 - 10:15 / Official Opening Ceremony BiS SiGMA Americas - Welcome Speech

Eman Pulis

Eman Pulis

Founder

SiGMA Group

Carlos Cardama

Carlos Cardama

Co-Founder

BiS - Brazilian iGaming Summit

Alessandro Valente

Alessandro Valente

Co-Founder

BiS - Brazilian iGaming Summit

10:20 - 10:50 / Opening Ceremony - Authorities of São Paulo & Ribbon-Cutting Ceremony

Clock Icon 10:55 - 12:35

Casinos in Brazil: Deciphering the New Law and Its Implications
10:55 - 11:15 / Fireside Chat - Casinos in Brazil: A Historical Perspective

Explore the trajectory of casinos in Brazil, from their historical peak to the impact of their prohibition. This panel will discuss the lessons of the past and the role of casinos in the future of the country's economy and entertainment industry.

Magnho José

Magnho José

President

IJL - Brazilian Institute for Legal Gaming

Carlos Cardama

Carlos Cardama

Co-Founder

BiS - Brazilian iGaming Summit

11:40 - 12:30 / Panel - The Current Landscape: Debates and Challenges in Regulating Land-Based Casinos in Brazil

The regulation of physical casinos in Brazil involves debates on economy, tourism, and legislation. This panel analyzes challenges, transparency, and the impact on job creation and tax revenue, exploring the sector's potential as a driver of economic growth.

Alex Pariente

Alex Pariente

VP

Hard Rock

Carlos Cardama

Carlos Cardama

Co-Founder

BiS - Brazilian iGaming Summit

Clock Icon 12:35 - 15:55

Between Marketing and Media: Connecting Audiences, Markets, and Public Opinion
12:35 - 13:15 / Panel - CONAR and the New Frontiers of Advertising in iGaming

CONAR plays a key role in regulating advertising in Brazil’s growing iGaming market. This panel explores transparency, responsible campaigns, regulations, best practices, and balancing innovation with social responsibility—offering crucial insights for the sector. 

Fernanda Batistella

Fernanda Batistella

Head of Litigation

Maia Yoshiyasu Lawyers

Juliana N. Albuquerque

Juliana N. Albuquerque

Executive VP

CONAR - National Council for Advertising Self-Regulation

Leonardo Benites

Leonardo Benites

CEO

Propane

Fatima Bana

Fatima Bana

President of the Board & CEO

Lampions Bet

12:35 - 12:55 / Rubinho's Keynote

Rubens Barrichello

Rubens Barrichello

Non-Executive Director (NED)

SOFTSWISS

13:20 - 14:00 / Panel - Conscious Communication: Responsible Gaming Campaigns That Inspire

Responsible communication is vital in iGaming, with campaigns key to player protection. This panel highlights inspiring initiatives that balance fun and prevention, showing how operators can raise awareness creatively. Explore innovative strategies shaping the future of the sector! 

Flavio Figueiredo

Flavio Figueiredo

Founder & CEO

iGaming Brazil

Fellipe Fraga

Fellipe Fraga

CBO

EstrelaBet

Antonio Forjaz

Antonio Forjaz

Head of Latin America

Sportingbet

14:05 - 14:45 / Panel - The Value of Brand: The Role of Branding and Advertising for Successful Operators

Strategic communication in betting goes beyond sales—it shapes reputation and public perception. Learn how effective strategies turn challenges into opportunities, strengthen operators' images, and build genuine audience connections.

Guilherme Savedd

Guilherme Savedd

CEO

Kalma

Bruno Geraldini

Bruno Geraldini

Country Manager - Brazil

Brazino777

Anderson Nunes

Anderson Nunes

Relationship Manager

Casa de Apostas

Claudio Faccio

Claudio Faccio

CMO

Nyce Int.

Hebert Luiz Terra Gaban

Hebert Luiz Terra Gaban

Head of Marketing LATAM

Lottoland

14:50 - 15:30 / Panel - Strategies that Convert: The Secret Behind High-Performance Digital Media

Digital media is reshaping marketing, expanding reach, and boosting efficiency. Innovations enable personalized campaigns, real-time optimization, and behavior prediction. Explore how these tools are revolutionizing strategies and elevating marketing impact. 

Leonardo Benites

Leonardo Benites

CEO

Propane

Sandro Cachiello

Sandro Cachiello

Head of Sales & Business Development

Meta

Rafael Camargo

Rafael Camargo

Head of Sales

Kwai for Business

Paulista Stage

Clock Icon 11:00 - 11:05

Americas Opening Section
11:00 - 11:05 / Conference Opening - Paulista Stage

Clock Icon 11:05 - 15:30

Responsible iGaming: Compliance, AML/KYC, and Risk Management Solutions
11:05 - 11:55 / Panel - The Power of AML and KYC in Protecting iGaming

Robust AML and KYC practices are key to protecting iGaming from fraud and money laundering. This panel explores how these tools boost security, build trust, and ensure compliance, while addressing tech innovations and challenges in a rapidly evolving sector.

Kayky Janiszewski

Kayky Janiszewski

CEO

Legitimuz

Rafael Marchetti Marcondes

Rafael Marchetti Marcondes

CLO

Rei do Pitaco

Paula Braytne

Paula Braytne

Compliance Director

Galera Gaming

Késsya Curvo

Késsya Curvo

Legal & Compliance Director

Rivalo Brasil

Roberta Gamenho

Roberta Gamenho

Head of Compliance

Betfast.io

12:00 - 12:50 / Panel - Misinformation and Myths: Educating the Public on Responsible Gaming

Misinformation about iGaming hinders awareness of responsible gaming. This panel explores how education, transparency, and collaboration can correct myths, build trust, and promote healthy gaming habits, with experts sharing strategies and real-world examples.

Ricardo Magri

Ricardo Magri

Director

EBAC - Brazilian Company for Compulsivity Support

12:55 - 13:45 / Panel - Between Ambition and Temptation: How Match-Fixing Attracts Young Athletes

Match-fixing poses a growing risk for young athletes facing financial pressures and false promises. This panel examines their vulnerabilities, the impact on sports, and prevention initiatives to safeguard talent, promote integrity, and ensure a safer environment.

Thiago Asmar

Thiago Asmar "Pilhado"

Presenter

Jovem Pan

Tiago Horta Barbosa

Tiago Horta Barbosa

Head of Integrity Latin America

Genius Sports

Felippe Marchetti

Felippe Marchetti

Integrity Partnership Manager - LATAM

Sportradar

13:50 - 14:40 / Panel - Beyond Bonuses: AI and Gamification Strategies for Sustainable Retention in Brazil

With stricter regulations, operators must innovate in player retention. This panel explores how AI and gamification are replacing generic models, fostering long-term engagement while ensuring compliance with regulations.

14:45 - 15:25 / Panel - CRM and Retention: Best Practices to Build Player Loyalty and Increase Relationship Value

Engaging players goes beyond good bonuses. This panel explores CRM and retention in iGaming, highlighting personalization, automation, and data to build player loyalty and drive long-term profitability.

Caio Ruiz

Caio Ruiz

CRM

Ana Gaming (Casino)

João Alves

João Alves

CMO

NossaBet

Thamillin Valery Klen

Thamillin Valery Klen

CEO

Maior Aposta

Álvaro Camargo

Álvaro Camargo

Country Manager - Brazil

Xtremepush

Clock Icon 15:30 - 16:00

Centurion MMA Weigh-in Americas
15:30 - 16:00 / Centurion MMA Weigh-in

Time for an important moment of the pre-fight, the weighing of the fighters!

Clock Icon 18:00 - 20:00

NETWORKING DRINKS
Join us for an evening of networking over refreshing drinks, fostering connections and collaboration in a relaxed atmosphere. Open to Platinum ticket holders only.

Clock Icon 19:00 - 23:00

BIS AWARDS

Tokio Marine Hall

BIS Awards honors the executives and companies that have contributed the most to the iGaming and Betting industry in Brazil over the past year. In a lively, fun and relaxed atmosphere in the good Brazilian way, our awards ceremony brings together market leaders where competitors toast together to the strength of the industry. Strictly by invitation only.

Clock Icon 19:30 - 22:30

iGATHERING DINNER

Pobre Juan - Morumbi Shopping Mall

Gather ’round for an evening of delectable delights and delightful company at our seated dinner, where flavors and conversations intertwine for a memorable culinary experience. Strictly by invitation and open to Premium and Platinum ticket holders. 

Clock Icon 19:30 - 22:30

iGATHERING DINNER

Gather ’round for an evening of delectable delights and delightful company at our dinner, where flavors and conversations intertwine for a memorable culinary experience. Strictly by invitation and open to Premium and Platinum ticket holders.

Day 2 - 9th Apr

Clock Icon 10:00 - 18:00

EXHIBITION - DAY 2

Transamerica Expo Center

Known for its buzzing vibe, the expo is open to all ticket holders.

Clock Icon 10:00 - 16:20

CONFERENCE - AMERICAS 2025 - DAY 2

Transamerica Expo Center

Welcome to the Americas conference where industry leaders, visionaries, and innovators converge to explore the latest trends, exchange insights, and shape the future of gaming, affiliate marketing, and technology. Join us in exploring the forefront of innovation and navigating the boundless possibilities to redefine the landscape of these dynamic industries.

Itaim Stage

Clock Icon 11:00 - 11:05

Americas Opening Section
11:00 - 11:05 / Conference Opening - Itaim Stage

Clock Icon 11:05 - 14:30

Lotteries in Evolution: Between Risks, Opportunities, and Social Impact
11:05 - 11:35 / Panel - Lotteries in Transformation: Tradition and Innovation in Brazil's Emerging Gaming Landscape

The gaming market is evolving rapidly, driven by Fixed-Odds Betting regulation. This panel explores the future of traditional lotteries at Caixa and state levels, Caixa’s entry into online gaming, and the role of lottery agents in this changing landscape. 

Ricardo Amado Costa

Ricardo Amado Costa

President

Febralot

Fabiano Jantalia

Fabiano Jantalia

Founding Partner

Jantalia Lawyers

Daniel Romanowski

Daniel Romanowski

President

LOTTOPAR - State Lotteries of Paraná

11:40 - 12:20 / Panel - The current challenges of state lotteries in Brazil

Marcello Corrêa

Marcello Corrêa

VP

Special Commission on Sports Gaming, Lotteries, and Entertainment Law - OAB RJ (Brazilian Bar Association of SRio de Janeiro)

Daniel Romanowski

Daniel Romanowski

President

LOTTOPAR - State Lotteries of Paraná

Alexandre Manoel

Alexandre Manoel

President

Winning Bet Consortium Council - SP

12:25 - 12:55 / Panel - Lotteries and Gaming as Economic Drivers: What Role Will Lotteries Play in the Country’s Economic Landscape?

The gaming and betting industry thrives in countries with strong regulations, like Las Vegas and New York, creating opportunities but also risks. This panel explores how to balance market growth with mitigating issues like gambling disorders and match-fixing.

Marco Taurisano

Marco Taurisano

Lottery Specialist

Kroopiê Consulting and Training

Nelson Wilians

Nelson Wilians

CEO

Nelson Wilians Lawyers

Waldir Marques

Waldir Marques

Director of Regulatory Affairs - Latam

WA.Technology

Roberto Brasil

Roberto Brasil

Partner

Brasil Fernandes Lawyers

13:00 - 13:40 / Panel - Playing for Good: Lotteries as Funders of Social Initiatives for State Governments

Lotteries aim to fund social causes, supporting healthcare, education, and transport. This panel explores their role in securing resources, real-world applications of lottery funds, and how authorities and operators can expand the sector for greater impact.

Marcus Vinícius

Marcus Vinícius

State Representative

Legislative Assembly of Rio Grande do Sul

Edson Kikuchi

Edson Kikuchi

Senior Consultant

2S Consulting

Adhemar Neto

Adhemar Neto

Director of Regulation

Winning Bet Consortium Council - SP

13:45 - 14:25 / Panel - State and Municipal Lotteries: A Systemic Analysis of Risks and Opportunities

Brazil’s state and municipal lottery market faces unique challenges and opportunities. This panel examines regulatory fragmentation risks, benefits for public revenue, and local development, exploring strategies to ensure transparency and drive regional growth.

Amilton Noble

Amilton Noble

CEO

Hebara

Fernanda Carla de Oliveira

Fernanda Carla de Oliveira

Director

LOTESC - State Lottery of Santa Catarina

Marcello Corrêa

Marcello Corrêa

VP

Special Commission on Sports Gaming, Lotteries, and Entertainment Law - OAB RJ (Brazilian Bar Association of SRio de Janeiro)

Evaldo Bazeggio

Evaldo Bazeggio

Founder & CEO

Bazeggio Consulting

Clock Icon 14:30 - 16:10

Regulation and Compliance: The Post-Legal Framework iGaming Landscape - Day 2
14:30 - 15:00 / Panel - The Gaming Market and the Fine Line Between Legality and Criminal and Consumer Risks

Ana Helena Karnas Hoefel Pamplona

Ana Helena Karnas Hoefel Pamplona

Founding Partner

AHP Law Firm

15:05 - 15:35 / Panel - Tax Incentives and Taxation: How Can the Reform Transform the Betting Market?

The Tax Reform may impact the betting market in Brazil. This panel discusses new tax rates, double taxation, tax incentives, and strategies to strengthen competitiveness, ensuring legal certainty and sustainable growth.

Udo Seckelmann

Udo Seckelmann

Head of Gambling & Crypto

Bichara and Motta Lawyers

Bárbara Teles

Bárbara Teles

Founder & Director

AMIG

Paulo Reales

Paulo Reales

Founding Partner

Sterling Corp.

15:40 - 16:10 / Panel - Responsible Gaming: Inspiring Stories in the Fight Against Gambling Addiction

Success stories in combating gambling addiction highlight responsible gaming’s importance. This panel showcases initiatives using technology, education, and support to identify risks and offer solutions, fostering a safer, ethical market and strengthening the industry.

Cristiano Costa

Cristiano Costa

CKO

EBAC - Brazilian Company for Compulsivity Support

Bruna Verdi

Bruna Verdi

Lawyer & Betting Specialist

Jardins Stage

Clock Icon 11:00 - 11:05

Americas Opening Section
11:00 - 11:05 / Conference Opening - Jardins Stage

Clock Icon 11:05 - 12:50

Associations in Action: Connecting Market, Government, and Future
11:05 - 11:35 / Panel - ABRAJOGO Uniting Forces: How Collaboration Between Businesses and Government Can Strengthen the iGaming Market

ABRAJOGO, Brazil’s leading iGaming association, promotes a transparent and ethical sector. This panel explores its role in uniting businesses, government, and institutions to foster dialogue, support regulation, educate the market, and drive sustainable growth. 

Olivério Júnior

Olivério Júnior

Jornalist & Partner

Tuddo Assessoria

Witoldo Hendrich Júnior

Witoldo Hendrich Júnior

President

ABRAJOGO

Alessandro Valente

Alessandro Valente

Co-Founder

BiS - Brazilian iGaming Summit

11:40 - 12:10 / Panel - The Vital Role of Associations in Shaping Brazil’s iGaming Market

Associations are key to a sustainable iGaming market in Brazil. This panel explores their role in shaping regulations, supporting operators, and engaging authorities. Experts will discuss education, collaboration, and their impact on the sector’s credibility and growth.

Ana Bárbara Costa Teixeira

Ana Bárbara Costa Teixeira

Director of Government Relations

ABRAJOGO

Lucas Bernini

Lucas Bernini

Founder

Bernini Legal

Pietro Cardia Lorenzoni

Pietro Cardia Lorenzoni

Lawyer

ANJL - Brazilian National Association of Games and Lotteries

12:15 - 12:45 / Panel - Building Bridges: How Associations Facilitate Dialogue Between Government and the iGaming Market

Associations serve as key mediators between the government and Brazil's iGaming market. This panel explores how they foster dialogue, align interests, and promote a transparent regulatory environment, strengthening trust and positioning Brazil as an industry leader. 

Witoldo Hendrich Júnior

Witoldo Hendrich Júnior

President

ABRAJOGO

Plínio Lemos Jorge

Plínio Lemos Jorge

President

ANJL - Brazilian National Association of Games and Lotteries

Udo Seckelmann

Udo Seckelmann

Head of Gambling & Crypto

Bichara and Motta Lawyers

Bárbara Teles

Bárbara Teles

Founder & Director

AMIG

Clock Icon 12:50 - 16:15

Sports Betting: Innovation and Integrity
12:50 - 13:20 / Panel - Behind the Operations: Trends and Challenges in Betting Platforms

Betting platforms are vital to the iGaming market, linking operators and players through advanced technology. This panel explores trends like innovation, scalability, and customization, while addressing challenges such as regulation, security, and system integration. 

Lenildo Nogueira

Lenildo Nogueira

Founder & CEO

Weebet

Tiago Silva

Tiago Silva

CBO

Cactus Gaming

Guilherme Buso

Guilherme Buso

VP Brazil

Genius Sports

14:00 - 14:30 / Panel - Integrity in Sport: Technology and Innovation as Allies Against Match-Fixing

Sporting integrity is increasingly challenged by betting, but technology is proving essential in combating match-fixing. This panel explores how AI, big data, and blockchain monitor suspicious patterns, protect event credibility, and shape the future of sports integrity. 

Filipe Rodrigues

Filipe Rodrigues

CEO

Jogo Positivo

Luiz Gustavo Zonca

Luiz Gustavo Zonca

Executive VP

Sportsradar

Ruy Peixoto

Ruy Peixoto

CTO

Esportes Gaming Brasil

Ian Cook

Ian Cook

Managing Director

StoneTurn

14:35 - 15:05 / Panel - Building Lasting Partnerships: How Operators Can Enhance the Bettor's Journey

Strong operator-bettor partnerships are key to a trustworthy, satisfying experience. This panel explores how personalized offerings, customer support, and ethical practices foster loyalty and engagement, while retention strategies create mutual value and market sustainability. 

Thomas Carvalhaes

Thomas Carvalhaes

Country Manager - Brazil

Stake

Hugo Baungarter

Hugo Baungarter

CCO

Aposta Ganha Group

Fernanda Beato

Fernanda Beato

Executive Sales Director

Unico

15:10 - 15:40 / Panel - The Thrill in Real Time: How Live Games Are Transforming the Bettor’s Experience

Live games like poker, blackjack, and roulette are revolutionizing Brazil's iGaming market with immersive experiences. This panel explores how regulation fuels their popularity and the importance of adapting to local preferences, blending innovation, accessibility, and cultural engagement. 

Alberoni 'Bill' Castro

Alberoni 'Bill' Castro

CBDO

Latam Bank

Victor Arias

Victor Arias

VP Latam

Pragmatic Play

Marco Pequeno

Marco Pequeno

Country Manager - Brazil

Amusnet

15:45 - 16:15 / Panel - A New Era: Brazilian Behaviour in the World of Regulated Gambling

Brazil's regulated iGaming market has transformed player behavior. This panel explores how regulation has influenced consumer preferences, habits, and emerging trends. Experts will discuss how operators can adapt by offering experiences focused on transparency, responsibility, and innovation.

Fabíola Jaeger

Fabíola Jaeger

Co-Founder & CEO

Caleta Gaming

Sebastian Perrier

Sebastian Perrier

Founder & Director

Neko Games

Eliane Nunes

Eliane Nunes

Chief Growth Officer

Salsa Technology

Paulista Stage

Clock Icon 10:30 - 10:35

Americas Opening Section
10:30 - 10:35 / Conference Opening - Paulista Stage

Clock Icon 10:35 - 12:20

AIBC Americas
10:35 - 11:05 / Panel - Stablecoins and Payments Ecosystem: User Acquisition, Infrastructure and Regulation Hurdles

Unlike the usual crypto rollercoaster of value volatility, stablecoins bring an alleged dose of stability to the digital currency game - how will it change digital assets and payments landscape?

Alexandre Ludolf

Alexandre Ludolf

Head of Investments

Transfero Group

Heitor Miguel

Heitor Miguel

Managing Partner

PMZ Capital

Guilherme Giserman

Guilherme Giserman

Country Manager

ANDX

Guilherme Prado

Guilherme Prado

Regional Manager

Bitget

Meryem Habibi

Meryem Habibi

CRO

Bitpace

11:10 - 11:40 / AI Workshop & Live Demo: Crafting an AI strategy for your business

Join us for a remarkable showcase of the latest AI apps and tools that can be instantly used to scale business infrastructure, or simply improve your daily routines.

Tony Ventura

Tony Ventura

Innovation and Technology Speaker

11:45 - 12:15 / Panel - How AI Agents Are Changing the Game for Business

Businesses today are leveraging AI agents to transform their operations, make decisions, and grow. Join seasoned AI experts to learn about examples and practical insights into the tangible benefits of AI agents, and why every entrepreneur should consider integrating these tools into their operations.

Tony Ventura

Tony Ventura

Innovation and Technology Speaker

Fabrizio Perciany Conrado

Fabrizio Perciany Conrado

Founder & Chief AI Architect

Eluminai

Conrado de Sá

Conrado de Sá

Founder & CEO

Acolyt

Kenneth Corrêa

Kenneth Corrêa

Head of Strategy

80 20 Marketing

Clock Icon 12:20 - 13:25

Meta Section

Clock Icon 13:25 - 16:00

SiGMA Americas
13:25 - 13:40 / Keynote - The Fight for Change: How SiGMA Foundation is Driving Impact in Sport and Beyond

Discover how the SiGMA Foundation is fostering positive change across the Americas through community development, education, and healthcare initiatives.

Keith Marshall

Keith Marshall

Chief Philanthropy Officer

SiGMA Foundation

13:45 - 14:10 / Panel - Poker in Brazil: Status and Updates

While Brazil’s poker scene is exploding, fueled by a thriving online and live market, learn more about the legal landscape, the rise of poker influencers, and how social media driving the game's popularity.

Ivonne Montealegre

Ivonne Montealegre

Poker Tour Operations Manager

SiGMA Group

Simon Isbäck

Simon Isbäck

Head of Poker

Cubeia Sweden

14:15 - 14:30 / Keynote - Responsible Gaming Best Practices from Around the Globe and their Application to Brazil's Market

Stephen Crystal

Stephen Crystal

Founder & CEO

SCCG Management

14:35 - 14:55 / Is Brazil’s iGaming Playbook a Jackpot or a Gamble?

Explore key compliance challenges, the impact of public consultations, and whether Brazil’s model sets the stage for LatAm success - or serves as a caution.

Gabriel Quiliconi

Gabriel Quiliconi

Founder

Quiliconi Consulting

15:20 - 15:35 / Keynote - The Brazilian Online Market in Numbers

Unveiling analysis of the newly regulated online betting and iGaming market, along with detailed estimates of the illegal market and why customers still use unlicensed operators.

Ed Birkin

Ed Birkin

Managing Director

H2 Gambling Capital

15:40 - 16:00 / Fireside Chat - Brazil's Sports Betting & Esports Landscape

Salah-Eddine Mimouni

Salah-Eddine Mimouni

CEO

Richmedia

Gabriel Quiliconi

Gabriel Quiliconi

Founder

Quiliconi Consulting

Clock Icon 18:00 - 20:00

NETWORKING DRINKS
Join us for an evening of networking over refreshing drinks, fostering connections and collaboration in a relaxed atmosphere. Open to Platinum ticket holders only.

Clock Icon 19:00 - 00:00

CENTURION MMA FIGHT

VIP Station - São Paulo

Centurion FC is back at BiS SiGMA Americas for another thrilling round of MMA bouts. With a powerful lineup of fighters confirmed, you´ll want to experience the action firsthand. 
 The doors open at 19:00, with the first fight at 20:00. Open to all ticket holders. Presentation of your BiS SiGMA ticket or badge is required for entry to the event.

Clock Icon 19:00 - 00:00

SiGMA POKER TOUR OPENING SATELLITE

Monte Carlo Poker Club

Join us for the SiGMA POKER TOUR OPENING SATELLITE, featuring an open bar and food available 24/7 for all participants. Visit our agenda for more information.

Clock Icon 19:30 - 22:30

iGATHERING DINNER

Pobre Juan - Morumbi Shopping Mall

Gather ’round for an evening of delectable delights and delightful company at our seated dinner, where flavors and conversations intertwine for a memorable culinary experience. Strictly by invitation and open to Premium and Platinum ticket holders.

Day 3 - 10th Apr

Clock Icon 10:00 - 18:00

EXHIBITION - DAY 3

Transamerica Expo Center

Known for its buzzing vibe, the expo is open to all ticket holders.


Clock Icon 10:00 - 16:40

CONFERENCE - AMERICAS 2025 - DAY 3

Transamerica Expo Center

Welcome to the Americas conference where industry leaders, visionaries, and innovators converge to explore the latest trends, exchange insights, and shape the future of gaming, affiliate marketing, and technology. Join us in exploring the forefront of innovation and navigating the boundless possibilities to redefine the landscape of these dynamic industries.

Itaim Stage

Clock Icon 10:05 - 12:20

Investment Opportunities and Socioeconomic Impacts
11:05 - 11:35 / Panel - From Virtual to Real: iGaming and Its Impact on Economy and Society

iGaming extends beyond the virtual realm, impacting Brazil’s economy and society. This panel explores its role in job creation, tax revenue, and regional growth, while shaping cultural and social behaviors. Experts will discuss opportunities, challenges, and market relevance.

Paulo Reales

Paulo Reales

Founding Partner

Sterling Corp.

Rubio Teixeira

Rubio Teixeira

Founder

Octus Legal iGaming

11:40 - 12:10 / Panel - Behind the Scenes of iGaming: The Billion-Dollar Mergers and Acquisitions

Mergers and acquisitions are transforming iGaming, fueling billion-dollar deals and expansion. This panel explores key drivers, regulatory challenges, and consolidation opportunities, with insights on their impact on Brazil’s market and future investment prospects.

Fernando Mora

Fernando Mora

Senior Sales Executive

Sportradar

Rafael Urbach

Rafael Urbach

Product Director

GGR7 Games

Plinio Yoshiyasu

Plinio Yoshiyasu

Partner

Maia Yoshiyasu Lawyers

Ana Clara Barros

Ana Clara Barros

Legal and Compliance Director

Jackpot Group - Brazil

12:15 - 12:45 / Panel - Entrepreneurship in iGaming: The Role of Startups in Market Evolution

Startups are reshaping iGaming with disruptive tech, new business models, and bold strategies. This panel explores their impact, challenges of entering the market, growth opportunities, and how they are driving innovation in Brazil and beyond. 

Manuel Matos

Manuel Matos

Co-Founder

Jobs.bet

Vinícius Moraes De Carvalho

Vinícius Moraes De Carvalho

Investment Partner

Ikigai Ventures

Bruno Barroso

Bruno Barroso

Co-Founder & CEO

Betpass

Matt Sahakian

Matt Sahakian

Director of Business Development

Fastex

Clock Icon 11:00 - 11:05

Americas Opening Section
11:00 - 11:05 / Conference Opening - Itaim Stage

Clock Icon 12:50 - 14:10

SiGMA/AIBC Startup Pitch Americas
12:50 - 14:10 / SiGMA/AIBC Startup Pitch

SiGMA and AIBC are both supporting emerging startups by providing opportunities to showcase projects on the expo floor and participate in the popular Pitch competition held live on stage.

Clock Icon 14:10 - 16:30

Sports
14:10 - 14:15 / Session Opening

14:15 - 14:45 / Panel - The Science Behind the Game: How Statistics and Odds Are Transforming Sports

Statistics and odds are transforming sports and betting. This panel unites athletes, analysts, and data experts to explore how these tools enhance strategies, decision-making, and performance. Discover how data science is reshaping sports, management, and the betting experience.

14:50 - 15:20 / Panel - Clubs, Leagues, and Betting: A Strategic Tripod for the Future of Football

Clubs, leagues, and betting operators are reshaping football’s strategic landscape. This panel explores how partnerships drive revenue, engage fans, and uphold integrity. Experts discuss success stories, regulatory challenges, and opportunities for a sustainable, innovative market.

Deni Honorio

Deni Honorio

CEO

DNS Business

Murilo Lima

Murilo Lima

LATAM Partnerships Director

OneFootball

Beto Portela

Beto Portela

Football Entrepreneur

CBF Agent

Dudu Cearense

Dudu Cearense

Former Football Player

15:25 - 15:55 / Panel - Beyond the Champions: How Betting Is Transforming National Sports

Sports betting is driving the growth of national sports beyond supporting champions. This panel explores its role in funding infrastructure, nurturing talent, and boosting visibility. Experts discuss how betting fosters a stronger, sustainable sports ecosystem for Brazil. 

Bruno Neves

Bruno Neves

COO

Memorabília do Esporte

16:00 - 16:30 / Panel - Sports Events and Sponsorships: Negotiating Relevant Exposure and Consistency

Sports events offer brands vast visibility, but true impact comes from relevance and consistency. Successful sponsorships go beyond logos, fostering authentic connections and strengthening identity. Creative strategies turn investments into memorable results.

Deni Honorio

Deni Honorio

CEO

DNS Business

Fábio Wolff

Fábio Wolff

Managing Partner

Wolff Sports & Marketing

Fernando Paz

Fernando Paz

Partner

Soho Sports & Brands

José Mauad

José Mauad

Partner

Arenas BTG e PlaySports

Paulista Stage

Clock Icon 11:00 - 11:05

Americas Opening Section
11:00 - 11:05 / Conference Opening - Paulista Stage

Clock Icon 11:05 - 13:45

Between Virality and Rules: The Impact of Creators on iGaming
11:05 - 11:45 / Panel - Connecting Professionals: The Impact of iGaming Events on Networking and Business Growth

In iGaming, business starts with a handshake, but the right networking builds lasting partnerships. This panel explores how industry events drive innovation, connect leaders, and create strategic opportunities for growth and success.

11:50 - 12:30 / Panel - New Voices in iGaming: The Transformation of Influencers and Brand Ambassadors

Influencers in iGaming now play a key role in responsible communication. This panel explores how they shape public perception, promote awareness, and highlight betting’s benefits transparently, strengthening trust and credibility in the sector. 

Ronald Lopes

Ronald Lopes

Founder

Loyalty Group

13:00 - 13:40 / Panel - The Brazilian Passion on Social Media: Driving the Success of iGaming

Pedro Feitosa

Pedro Feitosa

Founder

Feitosa Digital Education

Bruno Pereira

Bruno Pereira

Marketing Specialist

Bruno Ads Company

Igor Business

Igor Business

CEO

Business Company

Clock Icon 13:45 - 16:00

Affiliates: Strategies for the New iGaming
13:45 - 14:25 / Panel - From Program to Performance: How Major Operators Are Structuring Their Affiliates

Operators are innovating in affiliation for an evolving market. This panel explores modern strategies, advanced monitoring, and personalized incentives, highlighting success cases, collaboration models, and challenges to maximize results.

Gustavo H Moretto

Gustavo H Moretto

Affiliate Consultant

PixGaming

João Victor Gonçalves

João Victor Gonçalves

Head of Experts

Lotogreen

14:30 - 15:10 / Panel - Negotiations 3.0: The Current Context of Affiliate Agreements in Brazil

Negotiations between affiliates and operators are evolving in Brazil. This panel discusses hybrid models such as CPA and dynamic Revenue Share, regulation, and strategies for more flexible and profitable partnerships, maximizing results in the local market.

15:15 - 15:55 / Panel - Fake Traffic: How to Avoid Affiliate Marketing Scams and Protect Your Brand

Are you paying for performance or funding fraud? This panel exposes threats like cookie dropping and fake traffic, discussing how to identify risks, detect fraud, and protect your affiliate program with secure and profitable strategies.

Clock Icon 16:00 - 16:30

The Affiliate-Operator Speed Connections Americas
16:00 - 16:30 / The Affiliate-Operator Speed Connections

Join us for an exhilarating, high-energy session designed to ignite new partnerships. During Speed Connections, operators and affiliates will participate in 2-minute networking rounds, exchanging insights and contacts. In just 20 minutes, you’ll connect with numerous potential partners, making this the quickest and most efficient way to expand your network at BiS SiGMA Americas. Don’t miss this opportunity to forge valuable connections - rapidly!

Jardins Stage

Clock Icon 10:00 - 11:30

SOU DO ESPORTE
10:00 - 11:30 / "SOU DO ESPORTE" Event

Clock Icon 11:30 - 11:35

Americas Opening Section
11:30 - 11:35 / Conference Opening - Jardins Stage

Clock Icon 11:35 - 16:05

Financial Frontiers: The Present and Future of Payments in iGaming
11:35 - 12:15 / Panel - The Payment Landscape in iGaming: Challenges and Opportunities in the Era of Pix and Regulation

Pix and regulation have reshaped iGaming in Brazil. This panel explores how operators navigate fast, secure transactions, innovate within the ecosystem, and enhance user experience while ensuring compliance with financial sector advancements.

Leonardo Baptista

Leonardo Baptista

CEO

Pay4Fun

Ana Bárbara Costa Teixeira

Ana Bárbara Costa Teixeira

Director of Government Relations

ABRAJOGO

Cesar Garcia

Cesar Garcia

CEO

OneKey Payments

12:20 - 13:05 / Panel - Financial Strategies to Combat the Unregulated Market and Protect Legal Operators

Robust financial strategies are key to combating the unregulated market and protecting legal iGaming profits. This panel explores anti-fraud tech, banking partnerships, and compliance best practices to boost security, trust, and market sustainability. 

Magnho José

Magnho José

President

IJL - Brazilian Institute for Legal Gaming

Fred Justo

Fred Justo

General Coordinator for Money Laundering Monitoring and Related Matters

Ministry of Finance of Brazil

Leonardo Baptista

Leonardo Baptista

CEO

Pay4Fun

Ricardo Brito

Ricardo Brito

Senior Director Risk Professional Services LATAM

LexisNexis Risk Solutions

Marco Tulio

Marco Tulio

CEO

Ana Gaming Group

13:10 - 13:50 / Panel - Payments Under Control: How Operators Prevent Abuse and Protect the Player

Player financial security and responsible gambling are top priorities. This panel explores tech solutions, transaction limits, and monitoring tools to protect players while ensuring market sustainability. Experts discuss strategies that balance safety and growth.

Amilton Noble

Amilton Noble

CEO

Hebara

Leonardo Chaves

Leonardo Chaves

Country Manager - Brazil

OKTO

José Hermes Furtunato

José Hermes Furtunato

Head of Business

Primepag

Samer Atassi

Samer Atassi

VP Latam

Jumio

13:55 - 14:35 / Panel - The Right Choice: How Payment Methods Drive the Success of iGaming Operators

Payment methods are key to iGaming success in a competitive market. This panel explores how diverse, fast, and secure options enhance user experience, boost deposits, and build loyalty. Experts discuss trends, innovations, and best practices for optimizing payments. 

Thomas Carvalhaes

Thomas Carvalhaes

Country Manager - Brazil

Stake

Fernanda Rachel

Fernanda Rachel

CEO

Weepayments

Rafael Lopes

Rafael Lopes

Head of Sales & Account Manager Latam

PayRetailers

14:40 - 15:20 / Panel - Payment Fraud: How to Protect Your Operation and Retain Players

Financial security is essential in iGaming, and payment fraud is a constant challenge. This panel discusses AI, blockchain, and advanced authentication to prevent scams, strengthen player trust, and turn security into a competitive advantage.

Kris Galloway

Kris Galloway

Head of iGaming Product

Sumsub

Samer Atassi

Samer Atassi

VP Latam

Jumio

Ian Cook

Ian Cook

Managing Director

StoneTurn

15:25 - 16:05 / Panel - How New Payment Technologies Are Transforming the Market

New payment technologies are revolutionizing iGaming with AI and advanced back-office solutions. This panel explores automation, predictive analytics, and real-time monitoring, enhancing security, user experience, and operational efficiency for a more competitive market.

Leonardo Baptista

Leonardo Baptista

CEO

Pay4Fun

Fábio Tibéria

Fábio Tibéria

CEO

FT Consulting

Claudio Corrêa

Claudio Corrêa

Country Manager - Brazil

ProntoPaga

Clock Icon 17:00 - 00:00

SPT MAIN EVENT 1A HOSTED BY JON VBLOGS

Monte Carlo Poker Club

The SiGMA Poker Tour is making its way to Brazil, bringing an exhilarating poker experience to one of the most exciting gaming destinations in the world. This highly anticipated 5-night stop promises high-stakes action, exclusive VIP events, luxurious accommodations, and unforgettable entertainment. For the full SPT agenda, click here.

Clock Icon 18:00 - 20:00

NETWORKING DRINKS
Join us for an evening of networking over refreshing drinks, fostering connections and collaboration in a relaxed atmosphere. Open to Platinum ticket holders only.

Clock Icon 19:30 - 22:30

iGATHERING DINNER

Gather ’round for an evening of delectable delights and delightful company at our dinner, where flavors and conversations intertwine for a memorable culinary experience. Strictly by invitation and open to Premium and Platinum ticket holders. 

Clock Icon 22:00 - 02:00

BiS SiGMA OFFICIAL CELEBRATION

Tokio Marine Hall

Wrap up the BiS SiGMA event by joining us for some fun! For entrance, please present your badge, wristband, or ticket at the door. Open to all ticket holders.

Day 4 - 11th Apr

Clock Icon 00:00 - 23:00

DELEGATES DEPARTURE

Clock Icon 14:00 - 20:00

SPT MAIN EVENT 1B HOSTED BY JON VBLOGS

Monte Carlo Poker Club

The SiGMA Poker Tour is making its way to Brazil, bringing an exhilarating poker experience to one of the most exciting gaming destinations in the world. This highly anticipated 5-night stop promises high-stakes action, exclusive VIP events, luxurious accommodations, and unforgettable entertainment. For the full SPT agenda, click here.

Latest News

Guides

Bitcoin for Dummies Explained

Learn all the ins and outs of Bitcoin, a digital currency based on blockchain technology. It allows secure, decentralized peer-to-peer transactions without a central authority. It’s the first and most popular cryptocurrency.

Cryptocurrencies for Beginners: A 101 Guide

Find out more about Cryptocurrencies like Bitcoin, Ethereum, and Ripple are digital assets using blockchain for secure, decentralized transactions. Beyond investments, they enable smart contracts and fast international transfers and serve as digital gold 1win Argentina.

Blockchain for Dummies: How It Works?

Get on top of Blockchain, a secure, decentralized ledger technology that records transactions across a network of computers, ensuring transparency and data immutability. Blockchain technology is revolutionizing our future, so don’t miss out on this phenomenon!

Best Crypto to Invest in 2024

Discover the top cryptocurrencies poised for remarkable growth in 2024. From Bitcoin’s dominance and Bitcoin halving to Helium’s innovative network, our hand-picked list guides you through the best investment opportunities in today’s crypto market. Don’t miss out on this amazing prediction.

Staking Crypto: What Is It?

Explore crypto staking and learn how to earn passive income by locking up digital assets to support network security and operations. Staking crypto is an investment strategy and a more energy-efficient way for participants to receive cryptocurrency rewards.