Ari is Icelandic living in Belgrade. He has worked at QuizUp, one of the biggest startups ever from Iceland, where he was a project manager and in business development.
2018, in Belgrade, he started a software agency, Breyta.
2021 he cofounded Darkblock following an Arweave hackathon. He believes that NFTs are the future of digital content. Deep in the web3 rabbit hole and never coming back.